Participant FAQs

Can I take part in the Big Latch On?

The Big Latch On is designed to be as inclusive as possible. Whilst the focus of the Big Latch On is on breastfeeding and breastfeeding support, we recognise that all infant feeding journeys are valid, and that whānau and the wider community play an important role in optimal infant feeding. We welcome anyone who wants to attend – as a breastfeeding/mixed-feeding/formula-feeding parent, whānau, or as a supporter – to come along.

If you are not sure about attending a Big Latch On event, speak to your local host and they can answer any questions or concerns.

What if I bottle feed my baby expressed milk?

Hosts of individual events decide whether this is included in the official count. Whether it is officially counted as a latch or not, you are still welcome to attend the event to connect with other breastfeeding mothers in the community.

I’m breastfeeding twins – will it count as one or two latches?

We are counting the number of latches, so if both babies breastfeed during the official count time period, this counts as two latches.

Is there an age limit for breastfeeding children?

No, we welcome all breastfeeding children to take part.

How do I find an event in my local area?

A list of all currently registered venues is available on our ‘Find a Venue’ page. New venue registrations are accepted right up to the day before the event, so keep checking as one near you may be listed nearer the event.

What if there are no Big Latch On events in my local area?

New venue registrations are accepted right up to the day before the event, so even if there is not a venue near you, one may be listed nearer the time.

If there is not currently a venue in your area, you could host an event yourself. Hosting is easy, fun, and a great way to connect with other breastfeeding women in your community. Information on hosting can be found here.

If there is no venue near you, and you do not wish to host your own event, you can take part in the Big Latch On online, through the ‘I Latched On’ breastfeeding selfie campaign. 

Do I need to register in advance?

No, you do not need to register in advance to attend a Big Latch On event. You may like to register for an event via our website, but it is not a requirement, it’s more so that you will be reminded about the event details. Contact information for hosts can be found with the event information on the ‘Find a Venue’ page.

What do I need to do on the day?

Make sure you arrive in plenty of time before the official latch period begins. It is usually a good idea to arrive by around 10am. There are registration forms that you will need to complete before the Latch On. This allows plenty of time to get settled in and comfortable. Your host will let you know what you need to do on the day. After the latch, there are some evaluation forms to complete. Your feedback is important so that we can continue to improve the Big Latch On each year.

Can I come to more than one Big Latch On?

The Big Latch On takes place over three days (14-16 April), and you are welcome to attend as many events as you like, at any time during those days.

Can I bring family/friends with me?

Yes. Support of family, whānau and friends is important for breastfeeding, and we encourage you to bring as many supporters with you as you like.

What is the Selfie Campaign?

The selfie initiative was created in 2014 to give breastfeeding women and parents who could not attend a Big Latch On event in person the chance to participate online and encourage them to connect with other breastfeeding mums and parents via social media sites such as Facebook.

Can I take part in the Big Latch On in person and online?

If you attend a Big Latch On event in person, you are also welcome and encouraged to take part in the selfie campaign, and vice versa.

How do I share my selfie?

Post your pics to Facebook @BigLatchOnNZ or Instagram @thebiglatchonnz or on Twitter @LatchOnNZ with the hashtags #Brelfie #HowWeLatch #BigLatchOnNZ

If you are not sure how to upload your selfie, we are happy to help out. Just email [email protected]

Can my selfie include other people in the photo?

Yes, if you want to take a selfie with other breastfeeding mums or parents, or any family members or supporters, you are more than welcome to, but you MUST have permission from these people before you share the photo.

Who can see my photo?

If you post your photo on your own Facebook page, who sees it will depend on your own privacy settings. Alternatively, if you post your selfie directly on the Big Latch On Facebook page, it can be seen by the general public as this is a public page. Women’s Health Action cannot be responsible for the privacy of photos posted directly onto our page.

When should I post my selfie?

For your selfie to be included in the official participant count for the Big Latch On, it needs to be posted between Friday 14 and Sunday 16 April. You are welcome to share your selfie outside of this time period, but it will not be included in the official count.

Does Facebook/Twitter/Instagram have restrictions in place around breastfeeding photos?

For the most part, a breastfeeding selfie should not violate any rules or policies on these sites. Click here for Facebook’s policy, click here for Twitter’s policy, and here for Instagram’s policy.